From ‘A-ha’ to ‘Ka-Ching’ with Sound Of Data

By Dries Marckmann
March 21, 2013

This post will be posted here and on the site of Sound of Data as well (

As of february 25th I started as Senior Developer at Sound of Data. For those who do not know me I’ll shortly introduce myself.

I am 37 years old and I live in Goedereede-Havenhoofd. (That’s here). Writing code has always been a hobby and 14 years ago I managed to turn my hobby into work and I’ve been hobbying ever since.

After 7,5 years working for TellUs, leader in online (sales) lead generation, it was time for a change. I was lucky to be contacted by Sound of Data because of my affinity with CQRS and Event Sourcing.

Their entire platform has been built on this architectural design pattern and they could do with an extra senior developer. I soon learned that their implementation of CQRS & ES is okay, but not yet fully complete. I hope to be able to lend a hand in completing the implementation. Than we can enjoy all the benefits of this pattern.

This isn’t my first priority though. I saw that SOD has some issues where it comes to deployment, so I made it my mission to get some Application Lifecycle Management in place and take the first steps towards Continuous Delivery. The idea of this practice is to make the time between ‘A-ha’ (the idea) and ‘Ka-ching’ (the release to market) as small as possible by automating and standardizing releases. This will help us bringing our customers closer to their customers and bring us one step closer to world domination in that area.


Happy coding!


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